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With deep experience across Tunisia and North Africa, we understand the challenges of launching new brands and maximising the opportunity for brands already in the market.

We anticipate and adapt to the ever-changing healthcare environment, providing the right support at the right time to engage healthcare professionals.

Our services are tailored to your needs and no two teams are the same. We carefully select the right staff for every team, matching your needs and culture with the right candidate for every project, team and territory. We believe in ‘standing out by fitting in’ and we strive to work seamlessly with your organisation to look ahead to future opportunities and challenges, and bring our recommendations to you.

We understand pharmaceutical products inside and out. We understand the science as well as the marketplace. But most of all, we understand how to communicate about a product in a way that is clinically meaningful.

Our services include:

 Promotion and Operational Marketing

  • Promotion of pharmaceutical products
  • Brand management
  • Dedicated sales teams
  • Team management and Supervision of sales force and medical representatives
  • Direct recruitment and Training
  • Order taking
  • Tenders' preparation and submission

 Consulting and Strategic Marketing

  • Strategic communications consultancy
  • Market studies
  • Pre-marketing studies
  • Feasibility studies
  • Market research
  • Pre-launch, launch and mature
  • Repositioning
  • Management and control of projects within the pharmaceutical R & D and optimization of business processes
  • Management and control of projects of reorganization and restructuring of medical promotion

 Regulatory affairs

  • Preparation and Design of regulatory dossiers
  • Deposit of new marketing authorization files and Records’ monitoring
  • Renewal of marketing authorizations and submission of variations
  • Lobbying and public relations with local authorities and assistance to access